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Behavior Analysis

The application of scientific knowledge about behavior in order to positively influence people’s social actions and interactions. Also known as Applied Behavior Analysis (ABA).

Example: The behavioral psychologist acts as a consultant to several anti-drunk driving initiatives, offering professional advice on effective ways to discourage people from driving while intoxicated.

Behavior Analysis
APA Reference
Grinnell, R. (2018). Behavior Analysis. Psych Central. Retrieved on September 16, 2018, from https://psychcentral.com/encyclopedia/behavior-analysis/