Sleep on it, decision-makers told
When it comes to making tough decisions – don’t sweat it, sleep on it – or so a team of scientists recommends.
A Dutch study suggests complex decisions like buying a car can be better made when the unconscious mind is left to churn through the options.
This is because people can only focus on a limited amount of information, the study in the journal Science suggests.
The conscious brain should be reserved for simple choices like picking between towels and shampoos, the team said.
Grohol, J. (2006). Sleep on it, decision-makers told. Psych Central. Retrieved on February 23, 2017, from https://psychcentral.com/blog/archives/2006/02/19/sleep-on-it-decision-makers-told/